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From the Chaos, Rules of Success

Everyone knows Google, but most people don't understand what actually makes the company so successful. As Google executive Jonathan Rosenberg will explain in this talk, the search giant's success derives not so much from its great technology as from its culture, which places a high value on transparency, resourcefulness, thinking big, and deciding with data and a low value on titles and org charts. Jonathan will look under the hood at the Google engine and draw from the chaos a set of rigorous management rules that have applications far beyond the world of high-tech. His talk promises to be an excellent primer for all aspiring leaders in the making.
Jonathan Rosenberg is an industry veteran who oversees the teams that manage Google's innovative product portfolio and go-to-market strategies. In this role, Jonathan oversees the design, creation and improvement of all of Google's products, from consumer offerings to publisher and business services. He directs the teams with a special focus on delivering exceptional user experience, continuous innovation, and highly relevant, accountable, and untraditional marketing.

Prior to joining Google in 2002, Jonathan founded, led and managed some of the most innovative product development teams of the Internet's first era. He was the founding member of @Home's product group and served as senior vice president of online products and services after the merger of Excite and @Home. Prior to that, Jonathan managed the eWorld product line for Apple Computer. Earlier, he was director of product marketing for Knight Ridder Information Services in Palo Alto, California, where he directed development of one of the first commercially deployed online relevance ranking engines and menu-driven Boolean search services for consumers.

Jonathan holds an MBA from the University of Chicago and a bachelor's degree with honors in economics from Claremont McKenna College, where he graduated Phi Beta Kappa.